The Handwritten Note

Posted on August 06, 2018 | 0 Comments

One item that has remained in the VelvetCrate rotation are notecards. We love notecards! Notecards are a life essential to always have around because you never know when you’ll need to write a just because note--especially a handwritten note.

According to the Emily Post Institute, “Handwritten notes are warmer and more special than other forms of thank yous. The rule of thumb is that you should send a written note any time you receive a gift (even a ‘thank you’ gift) and the giver wasn’t there to be thanked in person.”

We at VC agree! But because we like notes so much--don’t stop at Thank You.

Here are a few of our most favorite reasons to send a note and what to write if you’re at a loss for words.

FIRST HOME - A roof overhead is necessary (not to mention expensive) and first time homebuyers have a special naivety about the investment. Highlight it in your note.

Congratulations John and Jane! Your new home will be the scene of so many of life’s memories, including the one where you realize how expensive roofs actually are! Enjoy settling in, we look forward to seeing what you’ve done with the place.  

A PET TAKES THE ETERNAL NAP - No sympathy note is easy to write, especially one about an unconditionally-loving pet. Keep it short and reference a fond memory.

Jane, I am so sorry about the loss of Mr. Squishy - I know how much he meant to you. I’ll never forget the time we dressed him up for Halloween as a unicorn and passed out dog treats to the kids! His spirit will live on.

A CAREER MILESTONE - Regardless of what kind of milestone (new job, promotion, etc.) it’s propre to acknowledge and congratulate others’ achievements, even if it makes them laugh.

John, way to go on the promotion to director. I always knew you had a keen ability to direct! Looking forward to seeing the ladders you’ll climb in this new role.

A NEW BABY - This one seems easy, but more than anything parents want to know that you actually care.

Welcome baby Sarah! We are so excited for you everyone--it has been a joy to see your family grow over the years. Since we’re just across town, don’t hesitate to let us watch the older kiddos while you recuperate. Here’s to many more memories together.

Cheers to Mom!

Posted on May 07, 2018 | 0 Comments

Mother’s Day is more than just a time to appreciate all that your mother has done for you. It’s a time to toast her and her achievements in giving birth to you, keeping you alive, teaching you life skills and still loving you despite all the dumb stuff you may have done in your short time on earth.

At VelvetCrate we wanted to think back to some of our fondest milestones of being a mom--enduring the good, the bad, and the ugly--all in the name of love!

For the past four years, VelvetCrate is typically in “holiday mode” the day after Halloween. From that day on, it’s nonstop fulfilling corporate and custom orders along with our regular holiday gifts, so it’s go-go-go time. When I found I was pregnant early last year and that the due date for my second daughter Lucy was November 1st, I had a small panic attack. How could I survive the busy VelvetCrate season AND have a newborn and a toddler? As a small business owner, you can’t exactly take maternity leave, especially during your busiest time of year. I have no idea how I did it for those six weeks leading up to Christmas but somehow I survived. The busy holidays and a new baby must have created such an adrenaline rush that I somehow pulled through. Although it was quite stressful, it was such a magical time. There’s nothing I like more than keeping busy with VelvetCrate … except snuggles with a new bundle of joy during the Christmas season.

Celebrate mom this Mother’s Day with a unique VelvetCrate that shows just how much you appreciate her.

This special crate can include a delicious toast with Sugarfina Champagne Bears, Because You’re the Absolute Best gift book filled with whimsical passages, and citrus Mimosa Hand Cream for pampering!

Order by Wednesday at 3 p.m. on May 8  to ensure May 13 delivery (psst. … that’s Mother’s Day)!

Molly & Me Pecans shares her Female Founder story

Posted on March 19, 2018 | 0 Comments

In honor of Women’s History Month (all of March!) we spoke with the founder of Molly & Me Pecans (psst. available now) to find out more about her journey of launching a woman-run business--something we can relate to at VelvetCrate.

Kay Holseberg started Molly & Me Pecans in 2008 after picking pecans from her own 200+ acre farm, and sharing them with family and friends. We asked her more about her humble beginnings and what she would share with other female entrepreneurs.

What was the inspiration behind Molly & Me Pecans?
I know this sounds funny, but the movie Baby Boom! It was about a woman who found herself fed up with the corporate world and city life, bought a farm and moved out to it, then realized she needed to do something to make money and fight the boredom. … I never aspired to being a huge company, but loved the idea of moving to the country and making something from my own land. When we bought our farm, it had pecan trees so of course that's where it all started.

What are you most proud of with your business?
I love the fact that I can help other people here in Holly Hill. The women that work for me are amazing! I have always treated this as a team, not as owner and employees. We celebrate our successes together, we worry and pray for each other when things are tough. My cook just went through chemo, but she never missed a beat. I admire her. I ask their opinions and we figure things out together.

What advice would you give other women hoping to start their own business?
Go for it! I didn't know what I was doing when I started my business. I worked in the corporate world for other people my whole life, so yes, it is a little scary stepping out of your comfort zone, but I am so thankful I did. I get to meet so many people that I never would have met sitting at a desk for the rest of my life.
Start out small, take your time and figure it out as you go. Hire people to do the things you are not good at. I am terrible at bookkeeping and a little too old to know a lot about social media and marketing, so I hired other people to do those things. I am also fortunate to have an amazing daughter who has been a huge influence and help with my business. I couldn't have done this without her giving me advice and reeling me back in when I get a crazy idea!

What do you enjoy most about gift-giving?
I love the idea that people are actually choosing our gift boxes or bags of pecans to give others! It makes me so happy to know people enjoy what we make. We are passionate about every detail and I tease the ladies in the cookhouse that I want each box that goes out to look like a "party in a box." No matter what the occasion, I want the person opening the box to feel special.

Fabulous Four

Posted on March 06, 2018 | 0 Comments

And just like that VelvetCrate turned four!

It’s hard to believe that we’ve been curating gift packages for four years (insert OMG kitty Emoji). It feels like just yesterday when we were spending late nights putting the final touches on our gift offerings, packaging, and working on our website for our big launch. 

When VelvetCrate first launched, it solely focused on pre-curated gift package offerings. Now, most of our business comes from Create-a-Crate (launched in 2015), our custom and corporate gifting. 

Even more wild, the business has at one time or another been based in Dallas, Kansas City, New York; but we’re excited to now been back in Dallas for at full year—back in the city where the idea for VelvetCrate was born!

Thank you for all the support over the last four years in supporting VelvetCrate. 

-Allison, VelevetCrate founder

Let’s talk about Valentine’s Day

Posted on February 04, 2018 | 0 Comments


Ahhh, Saint Valentine’s Day. That mid-February reminder that you should tell your significant other how much you love them. Chances are you’ve missed the mark at least once, so here is VelvetCrate’s fail-proof guide to the Dos and Don’ts for a perfect Valentine’s Day to amaze the love of your life.

DON’T ignore Valentine’s Day. If you do nothing else, craft a beautiful note telling them how much they mean to you—it’s not nothing, and likely it’s more meaningful than anything one can buy.

DO make your own Valentine. Surprise your love with a handmade Valentine’s Day card. Maybe you use watercolors, a heart-shaped stamp, or your kids’ crayons. Regardless of the artistic ability, the fact that you made your own card, will make it one to treasure.  

DON’T buy an average box of chocolates. Chocolates are always wise choice, but make sure it’s a box that’s worth savoring. Find a candy shop or chocolatier in your area that make mouths water.

DO remember Fido and Puss. Speak for the voiceless! If your loved one has a pet they couldn’t live without, find a clever way to incorporate them into Valentine’s Day. Maybe it’s a big red bow, or a love note with a paw print; whatever you decide, your S.O. will swoon.

DON’T make a reservation. Nothing says I love you like a home cooked meal—especially if it’s unexpected.

DO send flowers, just not roses. Pick a flower that reminds you of your love together. Maybe it’s an exotic bloom or a potted succulent; plenty of flowers on this earth can be symbolic of love.

DON’T give a pricey gift. Just because it’s expensive doesn’t mean it shows how much you love them. Originality can mean more than price tags.

DO send them the “Love” VelvetCrate. This unexpected crate will surprise your S.O. with a blend of hand-picked gifts that illustrate love. Included is the “Love Potion Candle” by Brooklyn Candle Co., of which 10% of all candle sales go to the ACLU; a colorful collection of LOVE note cards from Rifle Paper Co.; and Sugarfina Champagne Bears gummy bears—the candy that made Sugarfina famous. Trust us, this crate will keep the spark of V-Day burning long after February 14. 

Most importantly, don’t stop at Valentine’s Day, remember to celebrate love every day of the year with three simple words, “I love you!”

Tags Brooklyn Candle Co., love, Rifle Paper Co., Sugarfina, Valentine's Day, VelvetCrate

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